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Good to Great: Why Some Companies Make the Leap... and Others Dont by James C. Collins

To find the keys to greatness, Collinss 21-person research team read and coded 6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in a five-year project. The findings will surprise many readers and, quite frankly, upset others.

The Challenge
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning.

But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?

The Study
For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?

The Standards
Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the worlds greatest companies, including Coca-Cola, Intel, General Electric, and Merck.

The Comparisons
The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?

The Findings
The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:
Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.

The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.

A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.

The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.
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Published 28.11.2018

Book Summary: Good to Great by Jim Collins

But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? The Study For years, this question preyed on the mind of Jim Collins.
James C. Collins

Good to Great

Literally, couldn't turn my eyes off the book. Full of facts that don't just relate to the business concepts but to general life situations. This book is a key to our motivation in life, understanding how Fantastic book, the best thing is that it's related to real life. Even though the information about the companies may become extinct however the principle of leadreship and a path to making the company great Please sign in to write a review. If you have changed your email address then contact us and we will update your details.

And Others Don't is a management book where author Jim Collins takes a look at solid data on some of the biggest companies in the world and talks about how an average company can become a great company. And Others Don't , the author uses fully researched data to form conclusions on why companies fail to transition between being average to being great while others succeed. For the purpose of the book, being great has been defined as financial performance of companies that far exceed the norms set by others. Jim Collins created the concept of this book after writing another management study that talked about the methodology of infusing a company with the DNA it needs to achieve greatness. For the purpose of the study, the author used a team of researchers who reportedly studied 6, articles, transcribed 2, pages from interviews and also generated megabytes of data during a five-year project. The book highlights seven different characteristics that are inherent qualities of great companies. There are also comparators that are used as examples of similar companies that were present in similar spaces who failed to transition into greatness.

Buy Good To Great 1st by Jim Collins (ISBN: ) from Amazon's Book Store. Everyday low prices and free delivery on eligible orders.
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