Best books about human behaviour
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25 Underrated Books on Persuasion, Influence, and Understanding Human Behavior
Of the three, observing others is the most powerful, but reading about the psyche helps inform our observations. You get the idea. In my opinion, this is problematic because the experimenters and researchers themselves are mostly unconscious to their behavior and impulses that they are attempting to observe in their sample groups. Plus, unconscious biases influence us in profound ways see Thinking Fast and Slow. Although this work is important and interesting, in my opinion, it fails to get to the core of why we do what we do. Johnson is a Jungian writer who possesses a remarkable gift for taking complex psychological ideas and making them understandable and relatable to laypeople like us.
Much to the contrary: in the vast majority of cases, so much of its potential remains untapped. Or, even worse, we can turn it against ourselves, using it to our own detriment.
what is wake up now and how does it work
"The Power of Habit: Why We Do What We Do in Life and Business" by Charles Duhigg
And as a professional, executive, or entrepreneur, the more you know about how people tick, the better. The problem is that when looking for new reads, lists are often populated with books that everybody already knows about. The authors combine thorough, academic insights with highly relatable writing. While the book is informative, the studies are glossed over pretty quickly and not much depth is given to any individual study. This is a great starting point to getting your feet wet in a variety of persuasion-related studies. In this book, Pricken gives a step-by-step breakdown of effective ads, doing a wonderful job of explaining why these ads are so impactful.
Most of us read the wrong things. All those books from high-school? Everyone else has read them too. The best-sellers? They are. Reading can help you develop insights, connections, and understanding that baffles others. After that, I guarantee that he will be the first to subscribe to them.
Reading is the supreme lifehack. Distilled knowledge that often took years to assemble can be consumed in just a few hours. And the more you know about social psychology and human behavior, the better. Note: While all of the books below will deal with the human mind, not all of them are purely scientific. A must-read if you can obtain it; I consider it the best presentation of social psychology ever written.